NAGASA FORUM 05 CONFERENCE

No Dealer In The Channel

Will Be Turned Away From The

NAGASA FORUM 05 CONFERENCE

however seating is limited

for non-member channel vendors

On Friday, The Forum Features A

Panel Of Dealers and Channel Vendors

To Share Ideas And Experiences

For Finding New Market Opportunities

Forum 2005

The Road to Opportunity For The Channel

April 7-10, 2005 <><> Omni Jacksonville Hotel

7:00 AM Registration/Information

Desk Open

7:00 AM Continental Breakfast

8:30 AM "Change Management ... Coloring Outside the Lines"

Jeff Tobe, President, Coloring Outside the Lines

Jeff Tobe is the Primary Colorer at Coloring Outside the Lines. Dubbed by Insider Magazine as the "Guru of Creativity," Jeff believes in the power of creativity to manage the change that is inevitable with innovation and to look at what one does from an entirely new perspective. He helps participants not only to cope with transition, but to creatively embrace and thrive from it. (see separate insert with this program brochure)

11:00 AM Value of Distribution

Dr. Barry Lawrence, Director, Supply Chain Systems Lab, Texas A&M University

Supply Chain Management (SCM) has challenged all members of the supply chain to demonstrate their value to the target audience: the end user. Under SCM, the end user is in control of the entire chain directing all activities at serving their needs. This reorganization has caused an evaluation of the contribution of every function performed by every member of the supply chain. While few question the importance of distribution, the role of distributors themselves has been questioned in light of possible disintermediation in favor of "infomediaries" (as the dot coms were called) or shortened supply chains like manufacturer direct or third party enabled (3PLs or contract manufacturing) scenarios. This presentation will discuss the significance of distribution and will provide a methodology for understanding and determining the distributor’s value.

12:00 PM Luncheon

1:00 PM Inventory Management

Dr. Barry Lawrence, Director, Supply Chain Systems Lab, Texas A&M University

One of the key success factors in distribution management is to utilize assets effectively while maximizing customer service and profitability. Poor asset management will lead to cost structures the market will not support and poor customer service will lead to lost sales and ultimately declining market share. It is therefore critical that distributors and manufacturers maintain an asset base that exceeds reasonable customer expectations while maintaining profitability for the firm. Designing an inventory management system whereby your company can meet/exceed customer expectations while minimizing inventory is critical. Powerful inventory optimization tools include Inventory stratification (also knows as ABC classification), optimal forecasting methodologies, efficient re-order point setting, and an effective purchasing system.

3:00 PM New Markets Opportunities Panel ... Panelists will talk about their experiences in finding and moving into new markets

Don Harvey, xpedx (Moderator)

Gene Brett, E. Thomas Brett Business Machines (desktop finishing equipment)

Evan Cambray, Cascades (packaging and wide format)

Paul Beebe, Signs Now (products and services expected from vendors and Super Bowl

05 experiences)

Philip Hursh, Sihl Digital Imaging Media (digital imaging media)

Chris Manley, Graphco (digital press sales)

Dave Thornton, Big Systems (wide format equipment and supplies)

Larry Wilkins, Martin Yale Industries (shredders)

Daniel Wish, xpedx (creating value-added and increasing bottom line profits)

4:00 PM An Industry Overview ... The Channel Needs to Know Where We Were ... Where We Are ... Where We are Going

Dr. Joe Webb, President, Strategies for Management

Industry commentator and forecaster, Dr. Joe Webb is a 26+ year veteran of the graphic arts industry. He has served the industry as a consultant, executive, and the founder of the TrendWatch surveys. Dr. Webb has worked with industry suppliers and dealers of all types, including offset and digital press manufacturers, computer software and hardware developers, national and multinational organizations, associations, and others. Dr. Webb’s weekly column "Fridays with Dr. Joe" appears at www.WhatTheyThink.com .

6:00 PM Networking Reception

Dinner on your own

7:00 AM Information Desk Open

7:00 AM Continental Breakfast

8:30 AM General Session

Building a Winning Sales Team Through Leadership, Process & Motivation

Debra Voigt Swann, Affiliate, CustomerCentric Selling®

Let’s pretend you’re the head coach of a college football team. Would you take a group of athletes, even very talented ones, throw them out onto the field, and simply tell them to "get out there and win?" Of course not! Then why do so many companies take a group of sales people, throw them out into the field, and simply tell them to "get out there and sell?" Perhaps that’s why, according to the 2004 Sales Effectiveness Survey from CSO Insights, more than 50% of sales people aren’t meeting quota, which is the poorest performance in 10 years. Building a team of winners requires leadership, process, and motivation. We invite you to participate in this workshop to learn how a "best practices" sales process can arm your sales leaders and reps with all that is required to win.

12:00 PM Luncheon

1:15 PM Leasing ... A Way to Move Equipment

James C. Gould, Account Executive, International Financial Services Corporation

Jim Gould will cover all aspects of equipment financing for the dealer. He will give a primer on the various types of lease financing and the ways in which they should be matched to the customer to help the dealer sell more equipment. He will also give strategies to help dealers be successful selling in a no-growth industry and to no-growth companies. Jim will describe several selling tools developed by IFS that vendors who have worked closely with IFS have found to be very successful in helping get sales

2:00 PM Challenges Facing Distributors on the Way to Web-Enablement: Lessons Learned from the Trenches

Scott Fisher, President, Fisher Towne & Associates

Scott will discuss the best and worst practices for deploying customer-oriented technologies which can offer help to every dealer at the conference. Dealers facing the challenge of becoming web-enabled will learn from this mentor on the subject.

3:45 PM Marketing Without a Marketing Department

Debra Voigt Swann, Affiliate, CustomerCentric Selling®

An overview of marketing concepts required for competing in existing markets and entering new markets, as well as practical examples of how to effectively promote your company’s capabilities using your website, newsletters/collateral, and your own sales people

5:00 PM NAGASA Annual Meeting

Annual Meeting ... In accordance with the Bylaws, this announcement shall serve as official notice of the Annual Meeting of NAGASA. The meeting will be held on April 9, 2005, beginning at 5:00 PM at the Omni Jacksonville Hotel, Jacksonville, Florida. A financial report will be presented, members will elect new representatives to the Board of Directors, and other business as may be deemed necessary by the members in attendance, will be conducted.

6:00 PM Closing Reception

North American Graphic Arts

Suppliers Association

Questions on Registrations: Ph: 954-971-1383

The room rate for the NAGASA Forum 2005 is $105.00 single/double plus state taxes of 13.0%. The cut-off date for room reservations is 3/17/05; after that date, the rate will be offered subject to availability of rooms.

To make your reservation, call the hotel directly at 904-355-6664 or the Omni Reservation Office at 1-800-THE-OMNI, referring to the NAGASA room block.

Members ...

prior to 3/11/05 ... $475

after 3/11/05 ... $525

Nonmembers ...

prior to 3/11/05 ... $575*

after 3/11/05 ... $625*

Cancellation Policy: A full refund will be made if cancellation received prior to 5:00 PM on March 25, 2005. After that date a 50% refund will be made.

Mail to: NAGASA, P.O. Box 934483, Margate, FL 33093 OR

Fax to: 954-971-4362

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[ ] Check here if you have special needs

Members: Early Registration (prior to 3/11/05) $475.00

Late Registration (after 3/11/05) $525.00

Nonmembers: Early Registration (prior to 3/11/05) $575.00*

Late Registration (after 3/11/05) $625.00*

Golf Outing (see separate flyer) $75.00

• Check or money order attached
• Please charge my credit card: “ American Express “ MasterCard “ Visa
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NAGASA Forum 2005 \\ Table Top Reservation Form

For Channel Vendors – Member Only Please

Mail to: NAGASA, P.O. Box 934483, Margate, FL 33093 OR

Fax to: 954-971-4362

Name: __________________________________ Badge Nickname: ___________________

Company: __________________________________________________________________

Address: ___________________________________________________________________

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I would like to reserve a Table Top Display at NAGASA’s Forum 2005 “ Yes

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