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July 9, 1998
Magazine Advertising Revenue Up +10.1% in June
NEW YORK, NEW YORK - Magazine advertising revenue grew by +10.1% to
$1,208,486,105 in June 1998 compared to June 1997, according to data just
released by the Publishers Information Bureau. Advertising pages increased
+3.6% to 20,278.18 over June 1997. Year-to-date, advertising revenue has
increased +8.5% to $6,536,745,033 over the first six months of 1997, while ad
pages are up +3.0% to 112, 911.19. Excerpt from Publishers Information Bureau
press release. Contact Jeanine Moss at 212-872-3723.
