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STRONG SALES FOR KODAK POLYCHROME GRAPHICS AT GRAPH EXPO 2000

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STRONG SALES FOR KODAK POLYCHROME GRAPHICS AT GRAPH EXPO 2000

Kodak Approval sales during
Graph Expo top Drupa totals

Norwalk, Connecticut, USA – As promised, the InterTech Award winning Kodak Approval XP led the lineup of digital proofing technologies at Graph Expo 2000. It also led to a very successful show for Kodak Polychrome Graphics. The industry leader confirms sales of close to 40 Approval systems and the signing of major new consumable contracts.

"When it comes to digital proofing, Approval XP systems with Recipe Color software stand alone and the marketplace is proving it," says Andrew Copley, president of Kodak Polychrome Graphics, United States and Canada Region. "Approval is the only digital proofing system that can literally reproduce millions of spot colors without the need for additional donors. The technology is unsurpassed and of great benefit to the industry."

Sales and interest in the rest of Kodak Polychrome Graphics’ industry leading portfolio were also robust. "Strong customer interest was documented at every product area in our 4,000-sq. ft. booth," notes Copley. "Visitors showed a great deal of interest in our thermal plate solutions including our new Compact Thermal Processing System, CTP1, and ProTherm P3000 no preheat plate. Our DryView film and conventional plates also commanded a lot of interest. The booth was crowded and people were there to buy."

The Kodak Polychrome Graphics logo was prominently displayed throughout the show. As attendees registered for Graph Expo, they were given a Kodak Polychrome Graphics-labeled lanyard (badge-holder) along with their exhibit pass. Over 30,000 lanyards were distributed resulting in the Kodak Polychrome Graphics’ logo hanging around almost everyone's neck.

Graph Expo marked the first North American showing of Recipe Color since it captured a 2000 Graphic Arts Technical Foundation InterTech Award in late July. At the show, Kodak Polychrome Graphics announced that the Approval XP system with Recipe Color software achieved Pantone Calibrated™ certification from Pantone Incorporated.

In addition to Recipe Color Pantone certification, Kodak Polychrome Graphics made a number of other noteworthy announcements and several product innovations made their North American debut at Graph Expo. They include:

  • A strategic distribution agreement that will see GraphLine, Inc. have responsibility for the marketing, distribution and service support of Kodak Polychrome Graphics "Growth Advantage" program, for dealers that specialize in serving the needs of small to medium-size printers in the United States. Additionally, GraphLine is authorized to market certain Kodak Polychrome Graphics products through a previously agreed upon GraphLine dealer network.

  • The full commercialization of Kodak Approval Digital Proofing Media, Type 2. Approval Type 2 media enables a wide range of proofing-enabled computer to plate writers to provide the time proven quality of Kodak Approval proofs. Among these devices are: CreoScitex Trendsetter Spectrum, CreoScitex Lotem Proof, ECRM Desert Cat, and the Heidelberg Trendsetter. Over 30 customers in the United States and Canada are already using Approval Type 2 media successfully in their operations. Approval Type 2 media creates real halftone dots on the intended printing stock, enabling printers to match the proof from Approval Type 2 media to the final printed sheet.

  • The introduction of SDE2+, the next generation two-sided plate for small format printing. SDE2+ is a negative working, two-sided conventional plate with a fast exposing, hybrid coating that is durable and scratch resistant. An exceptionally smooth substrate also improves ink and water balance. SDE2+ is ideally suited for the duplicator and small sheetfed market segments.

  • A new agreement that will see Tech Services International, L.P., become the exclusive logistics provider for Kodak Polychrome Graphics replacement parts inventory.

  • The debut of the "all in one" Compact Thermal Processing System, CTP1, designed for the small to medium-sized commercial printer. CTP1 is an integrated equipment and chemistry system consisting of a preheating module, a state of the art thermal plate processor, and an optional post-baking rinse gum unit (the "Quick Bake"). Amazingly, the total length of the CTP1 System is less than 10 feet. The system requires 75% less floor space, cuts chemistry consumption by 40% and reduces electricity usage by 80%, thereby opening thermal CtP adoption to a wider audience.

  • An announcement of mutual accreditation of the PlateJet with T-Wave technology platesetter in support of Kodak Polychrome Graphics popular Thermal Printing Plate/830 by Kodak Polychrome Graphics and Gretag Cymbolic Sciences of Richmond, British Columbia. The PlateJet Emerald is an entry-level thermal CtP device that delivers the benefits of thermal CtP to small and medium-size printers. The internal drum design provides high quality, high resolution 830nm thermal imaging at an affordable price.

Kodak Polychrome Graphics provides one of the broadest product and solutions portfolios available in the graphic arts industry today, including a wide range of conventional lithographic plates and thermal plates for computer to plate solutions, Kodak branded graphic arts films, and digital proofing products. With headquarters in Norwalk, Connecticut, USA, and regional offices in the United States, Europe, Japan, Asia Pacific and Latin America, Kodak Polychrome Graphics serves over 130,000 customers in more than 100 countries. Additional information regarding Kodak Polychrome Graphics may be found on the company's website: www.kpgraphics.com.

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