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Pocket Pal:
The Ultimate Guide to Graphic Arts Production
Ever since its debut in 1934, the Pocket Pal has been an authoritative
introduction to the graphic arts for everyone in the graphic arts process,
beginning with designers and extending to bindery staff! Sales and operations
representatives from dealers, value added resellers, distributors, converters,
manufacturers, independent manufacturing representatives, and other
segments of the channel have all taken advantage of this concise and
comprehensive reference to all aspects of the printing and imaging process
and materials.
Now in its 18th edition, the book is acclaimed by many to be
the best publication of its type. With each new edition, Pocket Pal
publisher International Paper has incorporated many changes and developments
that have occurred in the industry and assessed their effects on the
future of printing. This edition highlights many changes resulting from
the expanding use and application of digital prepress technologies.
Pocket Pal is 263 pages long and printed in a perfect bound softcover
format measuring 4 1/8" x 7 1/8". It covers everything that
you need to know about graphic arts production.
Top this off with a glossary of graphic arts terms and you have an
invaluable reference tool that you – and your customers -- will
find handy for years to come!
Cost: $18 per copy for NAGASA members; $20 per copy for non-members.
Fees include shipping via UPS or USPS. A surcharge will be applied for
Canada, international, and overnight shipping.
Print this page out and mail in the form!
For more information on any of the NOWavailables,
please contact NAGASA: (202) 328-8441 or email: information@nagasa.org
NAGASA © 2001
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