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Come the Revolution

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Below is part of White Paper#3. If you are interested
in receiving the entire paper, Please contact: NAGASA - (202) 328-8441 or email information@nagasa.org

Come the Revolution

Dan J. Mitchell
The Rosenthal Group

We are in the midst of a revolution. Every day, technological advances are made which affect how we live, work, and communicate. The microprocessor -whcih started on the drawing board only twenty-five years ago and was integrated into the first personal computer just a decade later- has been at the heart of the change. As its speed increased, its size has decreased, making it virtually ubiquitous: we find silicon chips everywhere, from our coffe makers to our automobile dashboards to our web of orbital satellites......

The trend is very clear: the industry is relying more and more on digitally-produced material, technology is moving far more rapidly than most of us think, and advances in other areas such as marketing research influence how we will do business in the future.

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